Wednesday, February 25, 2015

modkid (Downtown Bloomington Series)




window front at modkid, Bloomington, IL 

This window front is of local textile designer, Patty Young, of modkid. She creates darling and playful patterns and her window mirrors that. What you can't see within these pictures is a perfectly placed, long, white curtain that scales the length and width of the window, hung behind the mannequins. Such a simple thing creates the biggest difference, it's so much less distracting to not see the inside of the studio and also allows the clothes stand out.
Young's designs feature patterns most commonly used (and I believe intended) for children so her use of smaller mannequins is strategic and nonetheless, adorable. Being that they are smaller, her use of six is perfect for the size of the window, creating a positive sense of scale. And the staggering of placement creates great movement, the eye flows along the scene seamlessly. The selection of pieces the mannequins are dressed in seem to all go together, much like a mini collection. All in all, I think the colors, staggered heights, and background lighting mixed with the stark white of the curtain, create a sense of unity, one that lets her designs shine.

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